Mothers to Mothers: The Vaccine and Savings Game
Anand Narasimhan of the Simha Foundation in the U.S. will develop a program that encourages immunization and financial planning by using an incentive-based game that engages mothers both in the developed world and in disadvantaged communities. Mothers with financial resources will be encouraged to deposit small amounts of money in an interest-bearing account to create savings accounts for disadvantaged mothers, who will gain access to the accounts when they attend immunization campaign events. By earning money and small prizes at the events, mothers in developing countries are incentivized to immunize their families, and the contributing mothers can track the impact of their contributions.