Data Collection Through Interactive Audio Podcasts

Neil Patel of AwaazDe Infosystems Pvt Ltd in India will produce interactive podcasts that are sent by mobile phone to inform local users in India on relevant financial services and to collect their feedback on specific issues in audio form, making it more widely accessible. The feedback will be used to monitor financial habits, and help identify barriers to usage and ways to improve services. The interactive podcast platform can also be supplemented with optional features such as balance inquiries or loan repayment reminders. AwaazDe ("give voice") will tailor the technology, and work with partners to pilot test the podcasts and collect data first in 10 villages in India, followed by scaling up to 50,000 users.